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Archive for September, 2009

SEO Depends on Web Design and Development

28 September 2009 | No Comments » | admin


The design and development of a website entails a great deal of hard work and brain storming. The content, design, the coding, the optimization strategies go a long way in making a website receive plenty of hits. These tasks are an integral part of a webpage design process. A good website can give an organization a sharp edge and will propel itself above its competition. Today, a website is arguably the most important strategic arm of an organization and a profit generating mechanism from a pure business perspective. A competent website engineer has to follow many checklists and operating standards. These can be background information, page layout and design, browser compatibility, navigation, color and graphics, multimedia, content presentation, functionality, accessibility etc. and many more. Also usage principles like equitable use, flexibility in use, ease in use, perceptible information, tolerance for error, low physical effort, and size and space for use and approach. For a ground breaking web design strategy, one has to strictly adhere to some best practices. Some of them are: • Remember that the term accessibility does not refer to the quality of the content, but how the stream is delivered. The idea is not to change or “dumb down” what’s there, but to make it available to more users. • A straightforward method to test a web page for compliance is to run its URL through an online validation tool • Graphic design is, by its nature, a visual entity. When evaluating the look-and-feel of Web applications, it’s easy to forget that appearance is not more important than accessibility, nor is it less important. An accessible Web site shouldn’t be ugly by default. • Use a Web-tracking software package to collect traffic data. Determine how many users are leaving a page after one impression – possibly an instance where usability can be improved. It’s much easier to champion the cause for accessibility if the statistics indicate a worthy debate. • When remediating an existing Web site, ensure that enough time in the project life cycle has been devoted to accessibility compliance. • Meet with the technical team to gauge their familiarity with accessibility laws; designers who mention the term “web standards” are always a safe choice. Also, a good SEO is equally essential to optimize the page traffic and determine the ranking it would get. Good SEO Services can help your website gain a foothold in a competitive market and will guarantee a successful customer conversion rate.

Web Page Tagging

23 September 2009 | No Comments » | admin


A great and effective way to make certain that your small business or company’s website appears on the result pages of search engines, such as Google and MSN, is to use site tags. Even though Pay-Per-Click campaigns and keywords are just as important, HTML tags tend to do a little more. HTML, which stands for Hyper Text Markup Language, is the main markup language for all web pages. HTML elements are tags, as well as text, which act as guides to a web browser as to how the document is to be interpreted by the browser and ultimately displayed on a user’s computer screen. Search Engine Optimization involves appropriate and well-written content. This same content is important because it deals with the user interface portion, while HTML elements involve the crawler-face portion. A website and its SEO ranking depend solely on the behind the scenes tagging of the different pages. Viewers do not see the HTML’s, but without them they would never see the page at all. Proper HTML and title tags help inform a search engine a lot more about a site than written content within a website. Search engine spiders and crawlers use these tags for determining the web page topic. There are many aspects to tagging a website, so businesses are suggested to hire web designers and Search Engine Optimization professionals who are experts in this field. HTML Examples<html>…</html><head>…</head><body>…</body>Elements may represent headings, paragraphs, hypertext links, lists, embedded media, and a variety of other structures. About CODANK Charlotte Web Design CODANK is a top Charlotte Web Design and Internet Marketing Company located in Charlotte, NC. The company is dedicated to providing a broad range of web design services. CODANK specializes in Search Engine Optimization (SEO), Graphic Design, Online Marketing, and Web Design and Development. For more information, visit CODANK Charlotte Web Design and Internet Marketing Company at www. codank. com

Top 5 Dos and Don’ts of Custom Web Design

23 September 2009 | No Comments » | admin


There is no industry today that does not make use of website design technology. Some of the chief mediums include websites for businesses, online bank resources, entertainment, movie and sitcom promotions, news media, and personal promotions. A website design displays the best qualities and potential of the individual or business it represents. While a poorly designed website can repel most visitors, a professional custom web design can open a world of prospects. Some of the major dos and donâ??ts of custom web design include the following: 1. The Scope of Custom Web Design Do check the scope of the website youâ??re designing. Keep the target o f your website clear in your mind so the most important elements stand out the most. Donâ??t design sites that are heavy with content and overcrowded with links. Keep it simple. Get to the point. A successful website is user-friendly and easy to navigate. 2. The Layout for Custom Web Design Do design a website with specific requirements in mind. Use only necessary graphics or animations as the more you have on the site the longer it will take to download. Donâ??t think that it takes a lot of imagery or decoration to impress visitors. People want fast information and an easy way to buy the products they need. Extra images, sounds and animations are only a distraction. 3. The Compatibility of Custom Web Design Do make sure that any functions included in your website are compatible with the current browsers, such as Firefox, Chrome and Internet Explorer. Donâ??t upload your website to a server if itâ??s not compatible with most browsers. Always check the authenticity of a server before uploading your work. 4. The Documentation of Custom Web Design Do make sure that your website contains only relevant information that gets to the point and is easily understood. Using specific keywords not only keeps readers focused on the right topics, but it also helps with search engine optimization. Donâ??t fill your custom web design with useless links and irrelevant text as this will only divert a readerâ??s attention from important topics. Make all of the information you provide simple and professional. 5. Safe and Secure Custom Web Design Do make sure your website is safe from viruses and hackers. If your website handles sensitive information, such as credit card of social security numbers, it is absolutely crucial to make sure your website is guarded with the latest security protocol. Donâ??t share the security information of your website with anyone. Your main priority is to protect the sensitive information that your customers have given you in good confidence.

Why Web Site Design Required?

21 September 2009 | No Comments » | admin


Online marketing is one of the most important parts of any marketing strategy today and websites form an integral aspect of online marketing. Websites are an excellent way to showcase your business online. An informative, well designed website is therefore a necessity. Customer, suppliers and even investors form an opinion of the company based on the web presence and website. A user friendly, informative, uncluttered and a pleasant website will attract hundreds of targeted audience that will ultimately make a positive difference to your profit margins. A couple of points listed below will help you with a great web design for favorable listing on the search engines. Pay special attention to the title of the page when designing the web site. The title should be relevant to the website and should be able to clearly and completely represent the site. The tag itself should be able to reflect the gist of your business and the website in a precise form. Keywords should be used in the title for best results on the search engine. Keywords should not be concentrated for META tags only. The overall content of the page is as important today. Therefore, the key word should be equally divided through the site to catch the attention of the customers. Remember to mention the name of your company through out the site. Bunching of keywords at any specific part of the page just does not work for search engines. For a perfect web design and high rankings on the search engines contact a web design agency today!

Create a Good Web Resume

15 September 2009 | No Comments » | admin


A web developer who has recently completed an internship or has decided to explore a different avenue of the web design world more importantly needs to be able to show future employers their skills. The best way to do so is by creating a superb web resume. A web resume for any web developer should include precise details of their career to date. Below is a list of experience that an employer is looking for on the resume. A web resume should include: The name of each past employer and your job titles. The number of staff you managed (if applicable). Design, planning, analysis, implementation and testing responsibilities as a web developer. The major projects that you have worked on and whether you completed the projects on time and on budget. Details of specific architecture, systems, etc, should be included on your resume, e. g. HTML, JavaScript, CSS, Macromedia Dreamweaver, etc. New procedures, techniques, and/or practices that you have introduced or developed. How you have reduced costs or saved money for your department is important to include. How you have improved efficiency or productivity within your department or the company. How you have increased and/or helped to increase revenues and profits in your department (if relevant) and for the company in general. Any other achievements that have benefited your employers should also be included on your resume. A web developer should double check to make sure that all of their past accomplishments are included in the resume. The next step is to publish the resume to the web. There are many websites available to help you with this task. About CODANK Charlotte Web DesignCODANK is a top rated Charlotte Web Design, Internet Marketing and Search Engine Optimization firm located in Charlotte, NC. We are dedicated to providing the highest quality, cost effective custom software development services, delivering a broad range of business consulting and outsourcing services. We specialize in web design and development, branding and identity, internet marketing, and content management systems. For more information, visit us at www. codank. com

A Web Ring

8 September 2009 | No Comments » | admin


Using the web to search for information can often cause a few problems. Performing keyword searched when using search engines usually brings about results which include redundant and unrelated links. Frequently, you have to sift through these results in order to get to the websites that actually contain the information that you are looking for. One particular alternative to search engines that more and more web surfers are turning to is web rings. A web ring in general is a collection of websites from around the Internet joined together in a circular structure. When used to improve search engine rankings, web rings can be considered a search engine optimization technique. It is a free service and available to anyone with Internet connection. Each web ring is started by an individual owner and is then organized into major categories. Owners are allowed to either accept or reject requests by web site owners to join the web ring. Web sites included in the ring contain navigational controls for movement within the ring. A central web ring controls web ring navigation. The server helps to prevent dead ends from breaking the ring by automatically forwarding a web surfer on to the next offered web site in a ring. Once a site is in the ring and it contains the type of information a web surfer likes, there is a really good chance that the rest of the web sites in the ring will also include content that is acceptable by the surfer. About CODANK Web DesignCODANK is a top rated Web Design and Internet Marketing firm located in Charlotte, NC. We are dedicated to providing the highest quality, cost effective custom software development services, delivering a broad range of business consulting and outsourcing services. For more information, visit us at www. codank. com

Web Hosting

8 September 2009 | No Comments » | admin


So you have decided to create your own website and have already hired the perfect web designer. Great! But, before all of the glitz and glam of having a site can occur, you as the company or individual must take certain steps.   Your website process begins as soon as you decide on a hosting option. This decision is made through what is called a web hosting service. A web hosting service is a type of Internet hosting service that permits organizations and individuals to provide their own site available via the World Wide Web. It is the responsibility of the web host to provide you with a space on a server that they may lease or own. They should also provide Internet connectivity for servers they do not have possession of. A company or individual can also use your very own hosting service through your ISP (Internet Service Provider). For more details, it is important to contact your service provider and learn more about setting web pages up. Since there are different types of “hosts”, hosting options can range from free to slightly expensive. Types of Web Hosting Services Shared Web Hosting Service Reseller Web Hosting Grid Hosting Home Server Managed Hosting Service Evaluating the requirements of an application is very critical when choosing what kind of host to use. Aspects such as Linux, MySQL, and PHP should also be looked over in the beginning. If you or your company is not familiar with the technical portion of web design and hosting, obtaining a Web Content Management System would be wise. About CODANK Charlotte Website Design and Marketing Company CODANK is a top rated Web Design and Internet Marketing firm located in Charlotte, NC. We are dedicated to provide the highest quality, cost effective custom software development services, delivering a broad range of business consulting and outsourcing services. For more information, visit us at http://codank. com

Cheap Web Design– Affordable Solution to Create Your Online Presence

8 September 2009 | No Comments » | admin


Website is the most vital platform for a successful business that wants to deliver information globally. Selecting the best designing company that can provide a cheap web design is no more a complex task. It is to be remembered that hiring a good designer to design your website can at times be exorbitant. Instead of spending all your money simply on designing, you can prefer a cheap web design strategy that is both admirable and marvelous. Therefore, market survey is essential before finalizing any deal. Most business owners try to invest the minimum amount that will help them to get a business name and display their services or products to the customers as quickly as possible. For an initial start up, a cheap web design can help you the best, without having to sacrifice on the quality of work required. Lot of business websites do not need flashy animated pictures or complicated programming. A good web designer can build the templates for your websites and make it look really striking and gorgeous at even a very affordable price. They can support a design with beautiful images and relevant, informative text to make your site look attractive. Before selecting on any cheap web design company, check their design principles; be aware of the rates in the market and the customer services they have to offer. A good web design maintains a process that analyses the business needs, plans for the best solution, creates a structure and then designs it accordingly. It will not only provide an effective online presence for your business but will also help you to make your website an important resource for your customers and yield positive results.

Web Design and Hosting Mistakes

8 September 2009 | No Comments » | admin


Small businesses new to the Internet often tend to make the same mistakes when trying to establish their online presence. CODANK Charlotte Web Design suggests that you conduct thorough research before embarking on any web site design or hosting projects for your company in order to avoid these common mistakes. Below are a few web design and hosting mistakes that are common:Placing too many pictures and animations on your websiteTry to refrain from cluttering your company’s website with too many images and pictures. Search engine crawlers are not able to collect enough information to index your web site if you do not have text. Do not get wrapped up in having a nice looking site and forget about the content. Ignoring bandwidth restrictionsDo not place large files, documents, or photos for visitors to view because it will make it difficult to navigate around the web site. Pictures take up more bandwidth than text does. Not focusing on Search Engine OptimizationThe most seen mistake is when a company builds a web site that ignores search engine needs. Be sure to hire a SEO professional who is qualified to help you take advantage of this great marketing tool. Lack of a business planConstruct a definite business plan and stick with it from beginning to end. Even if your progress starts off slowly, do not abandon the plan. Each element will help your company in the long run. Be sure to define your target market and invest in advertising that will properly grab their attention. About CODANK Charlotte Web Design CODANK is a top Charlotte Web Design and Internet Marketing Company located in Charlotte, NC. The company is dedicated to providing a broad range of web design services. CODANK specializes in Search Engine Optimization (SEO), Graphic Design, Online Marketing, and Web Design and Development. For more information, visit CODANK Charlotte Web Design and Internet Marketing Company at www. codank. com

How To Get Free Web Design Advertising

6 September 2009 | No Comments » | admin


If you are on a small budget there are a lot of free ways you can use on the Internet to advertise your business. Yes that is right! You don’t have to pay anything and they are the same solutions that companies pay thousands of dollars to do. So if you have some time, you can get ready to generate your own traffic for free! Content First of all you need to make sure your web design has the right content. Your content should be unique and interesting to your audience.   Give people something they are interested learning something that will bring them back for more. Your text needs the right keywords repeated in a certain density.   Only use about 1 keyword for every 100 words. This will help with search engines for your ranking. Do not repeat the same keywords too much. Search engine could see it as spam! Blogging Blogging is a great starting point for free. There are many of free services on the web that allow you to publish a blog. If you already have your  business web site then you can work the web design with the blog so it is a part of your site. When you write a blog be sure it is related to your business, then includes as much  inbound links possible to your website. Press Releases Press Releases are another way to promote for your business, writing press releases about upcoming events and other big happenings. This way you can get the word out and create hype about the business. Press releases can be sent to media outlets like newspapers, radio stations, news stations, and such. Bookmarking Bookmarking is a perfect way to bring more traffic to your site and get the word out about the fact that you exist. You can bookmark every single page on your website and this will ensure you get some traffic and will create a site rank. Social Networking The idea is that social networks like  Linkedin , Myspace and Facebook are similar to search engines, where the goal is to ensure that the most relevant and interesting content bubbles up to the top. On sites like Digg it means having enough votes from the community to move your news article to their front page, while on a site like MySpace, your measure of popularity is all about how many friends you can get. if you build relationships with other community members. Even though becoming an active member on these sites will help you get more traffic to you website , it is a great strategy for promoting your own material. Conclusion As you can see, there are many techniques you can use to get free advertising for your web presence, There is no reason to leave out any opportunity, however if you don’t have the time, it is highly recommended to ask for an search engine optimization (SEO) expert that understands well your business model.

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